DONATELLA GUCCIONE

PRESIDENT AND BUSINESS DEVELOPMENT DIRECTOR

DONATELLA GUCCIONE

My name is Donatella Guccione, and I consider myself a multitasking professional with over 25 years of experience in marketing, communication, public relations, and fundraising. I chose to found PInkkargo, a project born from the desire to enhance women's talent in business and to create meaningful opportunities for younger generations.

My Journey

Throughout my career, I have collaborated with major Italian and international organizations, including luxury brands such as Ferrero and Mercedes-Benz. I have built a strong network across businesses and public institutions, working closely with entities like the Ministry for the Environment, the Presidency of the Council of Ministers, and various regional authorities in Italy. In recent years, I have specialized in facilitated financing for businesses, supporting numerous internationalization projects—particularly focused on the North American market. I have helped many companies gain access to public funding to support export initiatives and market entry strategies abroad. I studied Communication and Marketing at L.U.M.S.A. University in Rome and Filmmaking at New York University. I am fluent in English and French.

What Drives Me

I deeply believe in collaborative innovation, in the value of cross-disciplinary skills, and in the potential to build a more equitable and efficient future through a new, intelligent, and inclusive approach to logistics. PInkkargo is, for me, an inspired challenge: a way to channel my experience, network, and vision into building a company capable of connecting worlds, cultures, and generations.